FeraDyne Outdoors, manufacturer of 19 industry-leading archery brands, announced on May 3, 2018, the redesign and launch of the new www.feradyne.com.
Purpose built with the same driving force that brought forth game-changing advancements such as Rage Broadhead’s Slip Cam technology and Carbon Express’s group-tightening Red Zone arrows, the new feradyne.com focuses on an outstanding user experience. With a focus on accessibility and user interface, the site integrates the whole family of FeraDyne brands and products into a rich platform of extensive information, educational content, and a simple-to-use e-commerce solution.
The clean layout, extreme functionality, open design, and mobile responsive format aligns customers with the products and information they desire for optimal success in the field, whether logging in from desktop or mobile. Easily navigated by category or brand, users now have an improved portal to keep up to speed with FeraDyne news and product information.
“We are excited about our new website launch and the information it brings to our customers. The new format will streamline the process in delivering visitors the information they need to make educated buying decisions from our retail partners or online,” said Todd Seyfert, FeraDyne’s CEO.
“Whether it’s product development, our online presence or through the content we create, FeraDyne is committed to delivering best-in-class brand interactions, and our website is no exception. Online or in the field, we want our customers to know we are always working to stay on the forefront of innovation and provide industry-leading experiences,” Seyfert added.
The new site maximizes FeraDyne’s overall online presence to optimize search engine performance and ranking. FeraDyne’s new website will be updated regularly to display enhanced content, new products, business activity, events and employment opportunities.
FeraDyne Outdoors LLC is headquartered in Superior, Wisconsin, and encompasses the following well-known brands: Rage broadheads, Muzzy broadheads, Muzzy Bowfishing, Carbon Express arrows and accessories, Carbon Express crossbows, Nockturnal lighted nocks, Tru-Fire releases, Block targets, Glen Del targets, Shooter targets, Black Hole targets, Hurricane bag targets, IQ Bowsights, Sure-Loc Archery Products, S4Gear, Gorilla Gear, Eastman Outdoors, Apple Archery, Rocky Mountain Archery and Wac’Em Archery.
For more information, visit www.feradyne.com or call (800) 282-4868.