Velocity Outdoor is the parent company for well-known outdoor brands such as Crosman and Benjamin Airguns, CenterPoint Archery and Optics, LaserMax, and GameFace Airsoft. (Click here to read a recent Archery Business article about the formation of Velocity Outdoor.) Velocity recently announced the acquisition of Ravin Crossbows, one of the most revolutionary crossbow companies in the outdoor industry. The reported purchase price is $94 million.
Headquartered in Superior, Wisconsin, Ravin Crossbows is a leading designer, manufacturer and innovator of crossbows and accessories. Ravin primarily focuses on the higher-end segment of the crossbow market and has developed significant intellectual property related to the advancement of crossbow technology, quickly establishing a reputation as a manufacturer of one of the industry’s most dependable, durable, accurate and technologically-advanced line of crossbows.
Check out the video below that explains Ravin’s Frictionless Flight System, which is the first of its kind in the crossbow market.
Velocity CEO Robert Beckwith said, “Ravin Crossbows are hands-down the most innovative and exciting products in the archery space right now. We are thrilled to be adding Ravin’s high quality, premium performance and intellectual property to the company as a complement to our well established, market- leading CenterPoint archery business.”
About Velocity Outdoor
Velocity Outdoor features a diverse product lineup in the outdoor sporting goods industry with well-known brands including Crosman and Benjamin airguns, Ravin Crossbows, CenterPoint Archery and Optics, LaserMax laser aiming devices, and GameFace Airsoft. Velocity Outdoor is a subsidiary of Compass Group Diversified Holdings, LLC (NYSE: CODI). For more information, visit www.velocity-outdoor.com.