Jim Easton passes at 88; Bigshot Archery acquires Delta McKenzie Targets; ATA shares details on two 2024 ATA Show promotions; and USA Archery announces election results for Board of Directors.
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The 90-year-old company’s latest flagship bow, the Bear Archery Persist, delivers the feature-driven performance that dedicated bowhunters demand.
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The Archery Business Pavilion will be a NEW part of SHOT Show focused on outdoor, hunting, archery and crossbow companies brought together in a common space. Here’s the latest news!
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Archery Business is "the voice of the archery industry," with a primary mission to educate and inform archery retailers.
Archery Business is owned and operated by COLE Publishing, Inc. COLE was established in 1979 in the heart of Wisconsin's Northwoods, and has grown to become North America's largest publisher of print and digital magazines serving the outdoor enthusiast and retail hunting industries. Our pride and success stem from the personal relationships we've forged and maintained during more than 40 years of working with our loyal friends and colleagues in the business, sparking ideas and shaping agendas for 10+ million decision makers in these industries.