Products & Reviews

Bowtech’s new hard-hitting Core SR perfectly blends proven technologies with new advancements to deliver exactly what most bowhunters want in a hunting bow.

The Signature 1/2-Scale Bighorn Sheep Target from Rinehart is smaller in size, yet big on durability and realism.

The author field tests a Barnett Whitetail Hunter 400XTR during two deer seasons in Wisconsin, and along the way learns that this model overdelivers in almost every way.

P.J. Reilly from Lancaster Archery Supply explains why the new-for-2024 Beiter Insert Nock should be offered to your customers for hunting and target arrows.

The 4mm Parallel Pro shaft from Easton Archery joins its acclaimed X10 line-up.

Cash in on crossbow sales by targeting aging archers and hunters who want a simple solution to staying in the stick-and-string game.

The latest bow show didn’t disappoint.

The new-for-2024 Ravin R50X delivers a staggering velocity of 505 fps with a 400-grain arrow and has an axle-to-axle width of only 4 inches when ready to fire.

The Dual Threat Pro SD Climber from Summit Treestands combines versatility and comfort.

The new Bedded Doe Decoy from DSD looks so realistic that in the author’s opinion, rutting bucks won’t stand a chance.

The Rangemaster CRF R Laser Rangefinder from Leica is a great fit for bowhunters who require maximum precision at shorter ranges.

The BearX Impact is a great-performing crossbow with loads of value.

What can we say other than that Mathews has done it again?

As an archery dealer, you might think it’s not worth selling deer decoys. Wrong! Here are two proven top-selling models that will take up little space in your store.

The Prophecy QD full-capture fall-away arrow rest from Arizona Archery Enterprises was designed for hunters and target shooters who demand accuracy, consistency and dependability.

The Archers Mat from Last Chance Archery takes the guesswork out of bow repairs/adjustments for the DIY bow technician, and it looks great in an archery shop, too.

Easton 4mm Match Grade Half-Out Precision Inserts redefine accuracy and toughness while offering a new level of customization to the ultra-micro-diameter arrow category.