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Business Management

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How to Spot a Good Hire

30 tips for conducting a successful search for your next archery shop employee.
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Clearance Pricing Tips for Archery Dealers

We asked three veteran archery dealers: “How do you decide when to mark slow- or non-moving items with clearance pricing?” Here’s what they had to say.
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Behind the Scenes With Primos Hunting Calls

Director of Product and Marketing Jason Harris explains how the Primos manufacturing facility in the “middle of nowhere” (Brookhaven, Mississippi) creates more than 1 million top-notch game calls each year.
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Use Your Point-of-Sale System to Boost Customer Satisfaction

Here are four ways that a sophisticated point-of-sale system can improve customer satisfaction rates in your store.
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Videos: New Product Award Winners From 2023 ATA Trade Show

Three products were recognized at the 2023 ATA Trade Show with New Product Launch Awards, including climbing sticks from Latitude Outdoors (gold), packs from Mystery Ranch (silver), and a bowsight from Redline Bowhunting (bronze).
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How To Handle Inventory Woes

Having too much or too little product in stock is a retailer’s nightmare. Here’s how to avoid these costly inventory issues.
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Archery Shop Talk: Floor Plan Fruition

A guide on how successful archery pro shops are laying out their floor plans.
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Employee Performance Reviews: Why Should You Offer Them?

Unfortunately, many archery shop owners and managers choose not to conduct employee performance reviews on a regular basis.
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Behind the Counter: Challenging Product Categories

We asked three veteran archery retailers: “Which product categories are most difficult for you to sell?” Here’s what they had to say.
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Editors’ Picks: Top 10 Archery Business Stories of 2022

Do you have a favorite article from the past year? Here’s our list of editors’ picks for top 10 Archery Business stories of 2022.
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Behind the Scenes With Barnett Crossbows

Barnett Crossbows Vice President of Marketing Mike Powell discusses the company’s 60th anniversary, its recent sale to Surge Outdoors, and what’s in store for the future.
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Bring Up the Bow Case Conversation

Bow cases are one of those products that sort of sell themselves, provided your staff is well-informed, you display cases in a meaningful way, and you offer tips to your customers on how to choose the right case — or two — for their needs.
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Why You Should Consider Outsourcing Payroll

Payroll services can help business owners stay organized and compliant with state laws.
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The Road to a New Bow With Prime Archery

The author learns what goes on behind closed doors as Prime Archery brainstorms, designs, builds and ultimately markets a new compound bow.
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You Want Loyal Customers? Try Going Old School

Handwritten notes and old-fashioned courtesy will go a long way toward repeat business that will drive your revenues higher.
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Behind the Scenes With Doinker

Doinker Founder Bill Leven took a hard look at his company during the pandemic shutdown. After an 8-month halt in production, rumors of the legendary archery company’s demise are unfounded.
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Shooting Tips: 4 Reasons Why an Arrow Misses the Bull’s-Eye

A customer’s lack of consistency with archery gear can be traced back to one (or more) of four reasons. The author explains each one in detail, and also provides paths to recovery.