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Business Management

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OE Razor Max in use f4159788da6a13a05c7755e7e3b29890 200522 102505

Behind the Scenes With Outdoor Edge Knives/Tools

Outdoor Edge continues to expand its offerings of knives and tools.
RCP018192 f4159788da6a13a05c7755e7e3b29890 200421 152504

Behind the Scenes With Outdoor Product Innovations

Outdoor Product Innovations is committed to making your retail business more successful with innovative products to keep your consumers’ outdoor experiences safe, enjoyable and successful.
Tax Implications e991f65cda8cad0d03a7ea8cd2674507 200519 142501

Video: Small Business Tax Implications for 2020 Coronavirus Programs

Our friends at the Archery Trade Association (ATA) produced this video to help hunting retailers navigate the somewhat murky waters regarding tax implications for 2020 coronavirus programs.
John hafner 131 f4159788da6a13a05c7755e7e3b29890 200518 082502

Sales Tip: Hunting Knowledge Is Power — and Profit

As a hunting retailer, your greatest asset is a knowledgeable game-savvy sales staff.
Changes in Income Tax 491626 1280 200501 144520 e991f65cda8cad0d03a7ea8cd2674507

How COVID-19 Affects Your Business Taxes

If your business has been impacted by the COVID-19 crisis (and, at this point, it’s hard to imagine any business hasn’t been), here are some tax credits worth knowing about.
Hero Recruit Within QDMA f4159788da6a13a05c7755e7e3b29890 200512 082502

Recruit New Hunters From Within to Grow Your Archery Business

There are millions of potential bowhunters in North America, and some of them are employed in the archery industry. Here’s how to reach them.
03 Photo Credit Shane Indrebo1 copy 190104 121210 e991f65cda8cad0d03a7ea8cd2674507

How to Create a Great Preseason Sales Plan

A carefully crafted preseason sale can increase your archery shop’s foot traffic and boost your bottom line. Here’s what you need to know to develop a plan.
Correct trigger style f4159788da6a13a05c7755e7e3b29890 200505 082503

Sales Tip: Show Customers How to Adjust Index-Style Release Length

Many of your customers who shoot an index-style release punch the trigger, and they probably do so because no one taught them how to properly set the release’s length.
John hafner 387 f4159788da6a13a05c7755e7e3b29890 200401 112502

A Look at Current Trends in Small Business Advertising and Promotions

As owner of a hunting retail store, are you spending your limited advertising dollars wisely to promote your products and services?
Custom bowstrings beauty f4159788da6a13a05c7755e7e3b29890 200421 112504

Offering Custom Bowstrings

We asked three veteran retailers for their thoughts on offering custom bowstrings. Here’s what they had to say.
Cuda bowfishing beauty f4159788da6a13a05c7755e7e3b29890 200428 102503

Boost Your Bottom Line With Bowfishing Gear

Roughfish are shallow during spring to spawn, so now’s the time to stock and sell bowfishing gear.
Trademark law video screen shot f4159788da6a13a05c7755e7e3b29890 200505 162503

Hunting Retailer Show Video: Trademark, Patent and Copyright Law

What should I do about this cease and desist letter? If you've ever asked yourself that question — or wondered about other trademark, patent and copyright law issues — then this video is for you.
You Tube Influence on bow shop beauty f4159788da6a13a05c7755e7e3b29890 200415 102501

The Influence of YouTube Personalities on Your Archery Business

Believe it or not, bowhunters with popular YouTube content drive product sales, both online and in your store.
Constant Contact screen email marketing e991f65cda8cad0d03a7ea8cd2674507

Pandemic Provides Opportunity to Embrace Email Marketing

The surge in online use during the COVID-19 pandemic presents a great opportunity to employ an email marketing strategy for your business.
DSCF5014 f4159788da6a13a05c7755e7e3b29890 200420 122503

Market Your Pro Shop Using Facebook Groups

Market your pro shop business and products more effectively with the power of Facebook Groups.
Waiting to enter SHOT Show 2020 f4159788da6a13a05c7755e7e3b29890 200420 142503

SHOT Show 2020 Recap

SHOT Show 2020 was a smashing success, and according to the NSSF, the venue will be that much more impressive in 2021. Here’s a peek at what you missed if you didn’t make it to Vegas.
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Video: Small Business Advice for Dealing with COVID-19 Challenges

Our friends at the Archery Trade Association provide updates on virtual small business town halls and the Paycheck Protection Program.