Drury Outdoors Is Giving Away the Farm — Literally

During the 2019 Archery Trade Association Show, Drury Outdoors announced one of the biggest giveaways in outdoor history.
Drury Outdoors Is Giving Away the Farm — Literally

After 30 years in business, Drury Outdoors is saying thanks to its viewers in a way that can only be described as epic. They are, quite literally, giving away a farm.

It all began in 1989 when brothers Mark and Terry Drury released their first title, “King of the Spring,” a 75-minute VHS turkey hunting video. Since then, the brothers have been on a mission to educate and entertain outdoorsmen and women. During 2019, to celebrate their 30-year anniversary in the outdoor industry, Mark and Terry wanted to thank their viewers for their support and encouragement in the biggest way they know how.

The brothers bought a 60-acre farm in northern Missouri, planted food plots, identified stand locations, and plan to hand over the title to the property to one lucky individual at the Archery Trade Association (ATA) Show in January 2020. They’ve also teamed up with some of the biggest brands in hunting and will be awarding monthly prizes throughout 2019 to celebrate their 30th anniversary.


Drury Outdoors
Mark (left) and Terry Drury are thankful to all their viewers for the past 30 years. As a thank you to them, the brothers are giving away a 60-acre farm in northern Missouri.

“We’re thrilled that Drury Outdoors wanted to make this announcement at ATA 2019 so our members could hear it first,” said ATA President/CEO Matt Kormann. “Congratulations to Drury on 30 years in business. That accomplishment alone is worth celebrating, and we're proud to help them share this moment with everyone in Louisville.”

Terry Drury is excited for the 2019 celebration. “Mark and I lead blessed lives,” he said. “We get to do what we’re passionate about, and do it with our family and some incredible friends who’ve practically become family. We’re here because of our viewers in the hunting community. We’re thrilled to hand one of them the keys to this property.”

The announcement of Drury’s plan to give away a farm took place in the Scent Crusher booth at ATA 2019. “Drury Outdoors has always been a leader in our industry,” said Scent Crusher CEO Dan Drake. “They raise the bar every year with what they deliver to their viewers, and that translates into product information, press and marketing for manufacturers in the outdoor space. We could not be more excited to be part of what may very well be the biggest customer appreciation event in outdoor history.”

Drury Outdoors
Curious about the monthly contest giveaway? Here’s the prize pack from January 2019. It featured many deer hunting products from Scent Crusher.

How to Enter the Drury Outdoors Farm Giveaway Contest

The DeerCast mobile app is the easiest way to register for a chance to win the Drury 30th anniversary monthly prizes, including the grand prize farm award. DeerCast launched in early fall 2018, and it’s available for both iOS and Android devices. Viewers can also learn about other ways to enter the contest at DruryOutdoors.com.

The DeerCast app will serve as the hub for all things related to the 2019 Missouri farm giveaway. There, you can watch footage of the property as Mark and Terry work on turning it into a deer hunter's paradise. Monthly prize packages will be featured on the app, too, along with monthly winner announcements. The prize pack for January 2019 is shown to the right. Reminder: The grand prize farm winner will be revealed at the 2020 ATA Show in Indianapolis.

For a peek at the 60-acre Missouri property, check out the 30-second contest promo video below.



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