Darron McDougal Articles

We asked three veteran retailers: “Is recreational archery as popular today as it was 8 to 10 years ago, when it grew roots as a mainstream pastime?” Here’s what they had to say.

Bowhunting World’s Field Editor Darron McDougal recently tested the new-for-2023 Prime REVEX 2. Spoiler: With stability built right in and a new cam system, it’s a winner.

We asked three veteran retailers: “What’s your protocol when solicitors request donations?” Here’s what they had to say.

Bowhunting World’s Field Editor Darron McDougal says Bowtech’s latest carbon marvel, the Carbon One, raises the technology and performance bars.

We asked three veteran archery dealers: “How do you decide when to mark slow- or non-moving items with clearance pricing?” Here’s what they had to say.

The culmination of past innovations with two new and notable advancements make Mathews’ new flagship bow the one to beat in 2023.

Bowhunting World’s Field Editor Darron McDougal says the Mathews Phase4 29 is the culmination of past innovations with two new and notable advancements, making the company’s new flagship bow the one to beat in 2023.

We asked three veteran archery retailers: “Which product categories are most difficult for you to sell?” Here’s what they had to say.

Archery Business contributor Darron McDougal learned that holding the new 32-inch Elite Omnia at full draw, acquiring the target, aiming and executing a high-quality shot was practically effortless. It has target-bow stability with hunting maneuverability.

We asked three veteran retailers: “What is your typical turnaround time for equipment repairs/service during the busy part of bowhunting season?” Here’s what they had to say.

There are different types of release aids for different types of archers and scenarios. Here are some tips for connecting your customer with the right one.

We asked three veteran retailers: “Which archery target style sells best in your shop, and how do you keep a competitive angle with target sales?” Here’s what they had to say.

Many of your customers will be looking for a new compound before the fall 2022 bowhunting season. Here are the top models from 10 of the most popular brands.