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Odin’s Innovations Explores Strategic Partnership to Accelerate Growth

The sale of Odin’s Innovations represents an opportunity for an established outdoor company or investor seeking an eco-conscious consumable brand with proprietary technology and loyal customers.

Social Media Info Overload?

2025 11 November December 2025

November/December 2025

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2026 ATA Show Week: Expanding Opportunities for Retailers and Manufacturers

Attending the ATA Show is an investment in the future of the sport and the business behind it.
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Last Chance Archery Unveils New Logo and Website

The new LCA logo pays tribute to the company’s deep roots in craftsmanship while presenting a bold, modern look that reflects its forward-thinking approach.
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Social Media Info Overload?

We asked three archery retailers: “Do you think there is too much information available to archery consumers on YouTube, Facebook and Instagram?”

Remembering Legendary Archer Byron Ferguson and Other Industry News

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Remembering Legendary Archer Byron Ferguson and Other Industry News

Remembering legendary archer Byron Ferguson; Pope and Young announces new world record non-typical American elk; Team USA’s Ellison sets record with 6th World Cup Final win; Lancaster Archery Supply named one of Newsweek’s best; and Bowtech expands the Virtue lineup with new 80-pound draw weight option.
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Gear Roundup: Bowhunting Apparel

Make sure your stick-and-string patrons are dressed to kill this season with the best in bowhunting apparel.