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Mathews Vertix beauty for BW f4159788da6a13a05c7755e7e3b29890 190425 092504

Bow Review: 2019 Mathews Vertix

Some hunters think the Triax from last year was the best Mathews bow they ever shot. Is it possible for the 2019 Vertix to be even better?

PSE Sales Team Changes beauty f4159788da6a13a05c7755e7e3b29890 190424 132501

PSE Archery Announces Changes to Sales Team

PSE Archery promotes Lonnie Workman to vice president of sales, and Craig Stanke becomes director of national accounts.

Casey Kaufold first on Team USA f4159788da6a13a05c7755e7e3b29890 190424 082501

15-Year-Old Casey Kaufhold Wins Twice in April

Team USA recurve shooter Casey Kaufhold, 15, of Lancaster, Pennsylvania had two recent first-place finishes in Arizona.

Bow shop salesman showing new bow 190423 105345 e991f65cda8cad0d03a7ea8cd2674507

Find the Right Price Point by Learning to Read Your Customers Spending Habits

When setting price points, understanding a community's unique spending habits can be more helpful than evaluating average household incomes or the vibrancy of a local economy.

Levi Morgan TAC Vanes f4159788da6a13a05c7755e7e3b29890 190425 112501

New Company Launch: TAC Vanes

Kelly Outdoor Products Group and Levi Morgan recently launched an archery company called TAC Vanes.

Bohning fletching f4159788da6a13a05c7755e7e3b29890 190422 132501

Bohning Takes Down Archery Counterfeiters in China

Working in cooperation with Chinese police, Bohning Archery was able to stop several Chinese counterfeit operations.

Quiver beauty f4159788da6a13a05c7755e7e3b29890 190410 152502

6 Great Bow Quivers

Quiver design continues to improve, and today’s models are lighter and hold arrows better than ever before.

One Wish Foundation beauty f4159788da6a13a05c7755e7e3b29890 190418 082502

Bear Archery Chosen as Official Bow of the One Wish Foundation

Bear Archery will donate bows to help support the One Wish Foundation’s biggest fundraiser of the year.

Lakewood Products hire f4159788da6a13a05c7755e7e3b29890 190411 082502

Lakewood Products Names New Sales and Marketing Representative

Lakewood Products recently announced that Sara Lamson would join its team as a new sales and marketing representative.

Poser part 2 f4159788da6a13a05c7755e7e3b29890 190415 152502

Archery Industry Posers Alert — Part 2

Did I spot many archery industry posers during the 2019 ATA Show? Here’s my final 2 cents on a topic that generated more feedback than anything I’ve ever written before.