Excalibur Articles

Looking to bolster your bottom line with crossbows? We found two shops that show what’s possible while operating in the mature Badger State market.

Crossbow sales continue to grow each year, and this trend shows no sign of slowing. Here are a dozen new models that your customers will be looking to test drive prior to the upcoming big game seasons.

In May, Excalibur launched another new-for-2025 crossbow model completely different from anything we’ve previously seen from the brand.

The Excalibur Mag Max crossbow is an outstanding blend of simplicity, affordability and effectiveness.

onX adds Toprut draw odds for application season; ATA Trade Show registrations are up; Pure Archery Group is back at the 2023 ATA Trade Show; and Southwick Associates releasing 2023 industry outlook.

The Excalibur TwinStrike is the first crossbow with the ability to fire two arrows in milliseconds.

Excalibur’s new Assassin 400TD micro crossbow — featuring advanced take-down technology — pushes arrows downrange at speeds up to 400 fps.

Seven well-known archery brands, including Bowtech, will now operate under the new corporate identity, Pure Archery Group.