Team Mathews Wins ‘ASA Shooter of the Year’ in Two Divisions and Other Hunting Retailer News

Team Mathews wins two ‘ASA Shooter of the Year’ titles; RubLine Marketing and Outtech add staff; and NASP announces 2021 coaches conference dates.

Team Mathews Wins ‘ASA Shooter of the Year’ in Two Divisions and Other Hunting Retailer News

Levi Morgan (above, middle) from Team Mathews captured his 13th career ASA Shooter of the Year title at the 2020 ASA Classic in Foley, Alabama. Morgan’s teammate Dan McCarthy (left) took second in the SOY race, and PSE’s Jack Wallace II (right) took third.

Team Mathews Wins ‘ASA Shooter of the Year’ in Two Divisions

Team Mathews delivered a noteworthy finish to the 2020 ASA season recently at the ASA Classic in Foley, Alabama, claiming two Shooter of the Year titles and sweeping Men’s Open Pro.

Levi Morgan and Robert Householder each finished the tournament season with the most points in their categories, clinching the most coveted award in 3-D archery — ASA Shooter of the Year. This is Morgan’s 13th SOY award in the Men’s Open Pro division. Householder has won SOY in Men’s Known Pro two consecutive years.

The ASA tournament tour consists of tournaments across the country. ASA Pro Division competitors shoot two rounds of twenty targets. These targets vary in distance up to 50 yards and the five highest scores from the first two rounds qualify for the shoot down to decide the winner. The shooter with the most points after all events is dubbed Shooter of the Year in each division.

In addition to the two Shooter of the Year awards, Team Mathews also claimed six of nine podiums at the ASA Classic across three Pro Divisions.


RubLine Marketing Welcomes Vander Veen

RubLine Marketing recently announced the addition of Reid Vander Veen to the agency’s team. Vander Veen brings a wealth of knowledge and experience to the team in all areas of marketing including both strategic and tactical leadership. Vander Veen has led the marketing efforts for organizations of all size including everything from small startups to global, multi-division technology firms. 

Vander Veen lives on an Aronia berry farm in South Dakota with his wife and three children. He is an avid outdoorsman and enjoys hunting pheasants, whitetails, elk and other big game. Reid holds a master’s degree in marketing and also teaches undergrad and graduate level marketing and sales courses at the University of Sioux Falls.


Brad Crum Joins Outtech Team

The Outtech team continues to grow and recently announced the addition of Brad Crum as inside sales representative for the independent channel. Brad will work with current and potential retailers nationwide to promote and sell brand programs for vendor partners. He will also work closely with Outtech’s regional sales managers to identify new opportunities and coordinate in-person sales presentations.

Brad is a lifelong outdoorsman with more than nine years of experience in sales and project management. He is a longtime member of the Outtech field staff and member of several other hunting industry pro staff teams.


NASP Educator and Coaches Conference Announces 2021 Dates

The National Archery in the Schools Program recently announced that Bass Pro Shops and Cabela’s have become the corporate sponsor of the 2021 NASP Educator and Coaches Conference. This highly anticipated event will be held July 23-24, 2021, at the Johnny A. and Genny Morris Conservation Center in Springfield, Missouri.

Each concurrent session will be provided by experienced NASP educators and coaches. This conference is designed by NASP coaches for NASP coaches. Session titles include: In-Depth NASP 11 Steps; String Bow and Target Panic; Conditioning and Fitness; Equipment Maintenance; Running an Effective Practice; Coaching the Beginning Archer; Coaching the Advanced Archer; Travel Tips; Coaching Common Shooter Mistakes; Running an Effective Tournament; Coaching Kids Prior to and During a Tournament; Scoring Room and Technology Tips; Building a District-Wide Program; and more.

Online registration for the event will go live on Jan. 4, 2021. The early bird registration rate of $209 is available online through June 1, 2021, and includes all sessions, materials, snacks and lunches. Space will be limited.

For updates on the conference, visit


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